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As We Head Into the Second Half of 2025, the Economy Continues to Show Signs of Strength.

 
 

July 13, 2025

Good morning,

 

As we head into the second half of 2025, the economy continues to show signs of strength. Job growth in June outpaced expectations, reinforcing stability across key sectors and supporting continued interest in residential real estate.

 

Consumer confidence in housing is also on the rise. According to a recent national survey, 28% of respondents said they believe now is a good time to buy—a noticeable increase from the prior month and the highest level in over two years. While affordability and pricing remain top concerns for many buyers, demand remains steady, especially in coastal and lifestyle-driven markets.

 

Locally, I am hoping the Emerald Bay market will be showing renewed activity. Inventory has reduced slightly, with nine homes currently listed and a number of quiet conversations taking place off-market. Pricing continues to reflect the long-term value of owning in Emerald Bay, where limited supply and strong homeowner retention have historically kept turnover low.

 

As always, market dynamics here move independently of broader headlines. If you’re considering a move in or out of Emerald Bay, now may be a good time to reassess your position and strategy.

 

Information + Updates

Did You Know?

Businesses, households and financial markets are locked in an elaborate game of wait-and-see. Companies stocked up heavily early in the year in anticipation of tariffs. They did so by enough to drag measured GDP growth into the red in the first quarter of 2025, as a surge of imports distorted the numbers. Tariffs that were supposed to kick in today have been delayed till August 1 to allow for more time to negotiate trade deals. It is unlikely the FED will move rates till they see 1-2 months of the full impact of tariffs on US prices and inflation. (Economist)

 

Did You Know?

Extreme heat is being felt around the globe: A lighter color is better for a home’s roof and walls. A “cool roof” can be made of asphalt shingles, metal or tile as long as it’s light-colored so it reflects solar radiation away from the house. Such roofs can lower indoor temperatures from 2.2 - 5.9F. Double-or-triple-paned glass and reduced window sizes that face the afternoon sun can help too.

 

Did You Know?

US copper prices soared to a record early this week after a 50% tariff on copper was initiated in the latest escalation of the US trade war. A typical single-family home in the US uses about 439 pounds of copper, in wiring, plumbing, appliances, gutters, roofing flashing and hardware. Building construction is a major consumer of copper, accounting for nearly 50% of all copper usage. Hopefully this is a temporary surge. US copper prices are up 36% so far this year. (FT)

 

Did You Know?

Most countries allow foreigners to buy local property. Denmark, China, Indonesia, Thailand, etc do not allow foreigners to own property. Saudi Arabia is a huge investor in US property.....now, shares of Saudi property companies got a strong boost after the kingdom approved a new law that will lead to the creation of designated zones where foreigners are able to own property. 

 

Did You Know?

Top 5 influencer marketing trends include:

  • Micro-influencers take the lead
  • Authenticity reigns supreme over polished content
  • Money is moving from paid advertising to influencer marketing
  • Say yes to long-term relationships
  • Video will become the dominant format

 

Did You Know?

Solar and wind power have accounted for more than 50% of the worldwide increase in electricity generation since 2015.

Practice Makes Perfect

and Saves Lives

A mock “tabletop” scenario involving multiple Orange County fire and law enforcement agencies gave emergency responders an advantage in fighting the Rancho fire that broke out in Laguna Beach this week.

 

Blowing Bubbles

Built for strength, shaped for efficiency! These bubble houses are much stronger than they appear.

 

This innovative dome-building method saves time, reduces costs, and is designed to withstand strong storms. A truly resilient solution for future housing!

 

Staying Safe

Riptides are serious stuff….. This video mortifies me to watch but so important to understand…..

 

When Passions Get Creative

Just added this to my bucket list of vacations.

 

Thinking of Selling?

3 Buyer Needs

 

  1. Looking for a property in the lower new hill or lower old hill with limited steps into the main level living or an elevator….. under $10M. Buyer ready to go! Call for details.
  2. Looking for a remodel (not HUGE remodel) on either hill will a view under $8M
  3. Large street to street ‘fixer’ property, looking for off market and there is no price constraint.

For Sale

523 Emerald Bay

5 Bed | 5 Bath | 4,092 SqFt

$14,000,000

 

Welcome to 523 Emerald Bay—where coastal luxury meets panoramic perfection. Perched to capture uninterrupted views of the Pacific Ocean, Catalina Island, and glowing sunsets that light up the sky all year round, this more than 4000 SF, 5 bedroom, 4.5 bath home offers a front-row seat to Southern California’s most breathtaking coastal scenery. 

 

Inside, discover a stunning blend of contemporary elegance and refined coastal sophistication, all overlooking one of California’s most coveted beaches. The light-filled great room flows seamlessly onto expansive decks—perfect for entertaining or simply soaking in the view. A chef-worthy kitchen, spa-inspired baths, and generously sized bedrooms make everyday living feel like a retreat.

 

For Sale

64 Emerald Bay

4 Bed | 4.5 Bath | 3,588 SqFt

$15,000,000

 

Nestled at the south end of Emerald Bay’s private beach, 64 Emerald Bay presents a rare opportunity to own in one of Laguna Beach’s most coveted locations. Just a stone’s throw from the sand, this 3,588-square-foot home offers dramatic whitewater views and a stunning coastal backdrop, all while maintaining a sense of privacy.

 

Featuring 4 bedrooms, 4.5 baths, and a traditional layout ideal for comfortable living and entertaining, the home is rich in character brimming with potential to personalize or transform into a custom retreat. One of its most enchanting features? The constant, soothing sound of the ocean—a peaceful soundtrack to daily life, day and night.

 

 
 

Just Sold

Loved finding the perfect Darling home for our Darling clients and their Darling daughter…….

459 E 18th St., Costa Mesa

4 beds | 5 baths | 2,733 sqft

Just Leased

411 Poplar St., Laguna Beach

3 beds | 2 baths | 1,651 sqft

For Lease

228 Ledroit St., Laguna Beach

4 beds | 4 baths | 2,287 sqft

For Lease

121 Emerald Bay, Laguna Beach

5 beds | 5 baths | 4,307 sqft

Summer Rental

209 Emerald Bay, Laguna Beach

5 beds | 4 baths | 3,410 sqft

Vacation Rental

27 Emerald Bay, Laguna Beach

4 beds | 6 baths | 4,064 sqft

Flexible Year Round Rental

806 Emerald Bay, Laguna Beach

4 beds | 4 baths | 4,150 sqft

 

Summer / 12 Month Rental

822 Emerald Bay, Laguna Beach

5 beds | 4.5 baths | 4,398 sqft

 

Summer Rental

1010 Emerald Bay, Laguna Beach

4 beds | 6 baths | 5,500 sqft

 

Short Term Rental

809 Emerald Bay, Laguna Beach

4 beds | 5.25 baths | 4,200 sqft

 

Coming Soon

1004 Emerald Bay (Winter Rental)

 

 

Emerald Bay Market Update

 

We have 9 homes currently on the market ranging from $5,995,000 - $44,995,000. We also have several off market opportunities. Call me for details.

 
 
 
 
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Work With Maura

Maura Short is known for her strong work ethic, broad industry know-how, and passion for architecture, in addition to her extensive network, confidentiality, and moral code. Combined with her wide-ranging local expertise, all of these assets result in favorable outcomes for both buyers and sellers under her care.
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