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The Emerald Bay Market Is Definitely Gaining Momentum With Inventory

 
 

May 2, 2025

Good morning,

 

The US housing market has become much healthier in 2024 and 2025, with cooling price growth, rising inventory (yay), and existing home sales consistently above 4 million per month. Despite elevated mortgage rates, both pending home sales and purchase application data show year-over-year growth, indicating resilient demand.

 

While earlier forecasts underestimated home price growth, the current slowdown, combined with increasing inventory, sets the stage for long-term market stability. With strong household formation and steady sales projections, the housing market shows signs of resilience and recovery following the sharp downturn in 2022.

 

The Emerald Bay market is definitely gaining momentum with inventory that we have not seen since pre-pandemic!! We have had one sale (in which I represented both sides) and currently one home in escrow……. And we have more inventory on the way. Call me for details!

 

Information + Updates

Did You Know?

In the first quarter of 2025, domestic investment, particularly private domestic investment, saw a notable increase, rising 21.9% during the period. The overall US economy contracted 0.3% in the first quarter, partly due to a decrease in government spending and an increase in imports - 41.3% - in anticipation of higher tariffs.....all before the tariff announcements of April 2nd.

 

Did You Know?

And you thought home insurance rates were only rising in Florida and California.... The top five biggest increases in 2024 were in:

  1. Utah: +59%
  2. Illinois: +50%
  3. Arizona: +48%
  4. Pennsylvania: +44%
  5. Nebraska: +35%

 

Florida was #13 and California #21 on the list.... These are the factors that have driven up rates:

 

  • Climate-related: Wildfires, flooding and severe weather events are damaging more homes
  • Inflation: Rising labor, construction and building material costs have made homes more expensive to build and repair.
  • Reinsurance: The reinsurance market is tight and rates have increased as providers pass the cost onto customers
  • Weak regulatory oversight: State insurance commissioners have given insurers much more leeway in raising premiums.

 

These are some ways to reduce premiums, besides shopping around for competitive bids:

 

  1. Bundle home and car insurance
  2. Evaluate what coverage you do and don't need.
  3. Raise deductibles.
  4. Improve your credit.

 

Did You Know?

Top 5 influencer marketing trends

Micro-influencers take the lead

Authenticity reigns supreme over polished content

Money is moving from paid advertising to influencer marketing

Say yes to long-term relationships

Video will become the dominant format

 

Did You Know?

UPS will shut 73 leased and owned buildings by the end of June and reduce its labor force by 20,000 people amidst concerns about the economy slowing. The company expects to save $3.5 billion from its initiatives in 2025. (WSJ)

 

Did You Know?

Where does the fabric on your couch come from? US Textile mills employ about 85,500 people in the U.S, a nearly 80% drop from 25 years ago. In 2024 the U.S. imported more than 1.6 billion square meters of textiles used in making furniture, enough to cover about 300,000 football fields...... up about 60% from 1 billion square meters in 1999 while the US population has grown over 24% in that same period. The U.S. is still the 2nd-largest exporter of textile-related products in the world. The U.S. textile industry supply chain—from textile fibers to apparel and other sewn products—employed 471,046 workers in 2024. In 2019 the US produced $30 billion of yarns and fabrics via 112,575 jobs. Around 1000 times more people were employed to make a yard of fabric 100 years ago compared to today. In 1942 the textile industry employed 1,34 million people....by 1965 it had dropped almost 68% to 800,000 people. In 2024, the U.S. produced approximately 14.41 million bales of cotton.....up 30% since 1980. higher productivity, far fewer jobs.

 

Did You Know?

The newish 7% State capital gains tax in Washington State on sales exceeding $250,000 didn't apply to Jeff Bezos who made his fortune in the state.....because he moved to Florida ...so when he sells 12 million worth of shares for roughly $2 billion he saves $140 million in taxes....yup, the rich are mobile! Several states have lost billions in revenue because wealthy people have relocated to other lower tax states.

 

Did You Know?

California State is now the fourth largest economy in the world - with a higher nominal 2024 GDP ($4.1 trillion) than the country of Japan....higher than the countries of India and the UK too! California certainly has its challenges, but wow.....that is impressive on any level! California's population is about 39.5 million and Japan's 123 million.....which makes California also 3X more economically productive per capita. California's GDP is almost double that of Russia's even though Russia's population is 369% larger.

 

Did You Know?

Cape Town was voted the #1 city in the world for 2025 based on a survey of over 18,500 TIME OUT global participants.... Cape Town faced fierce competition from the likes of Bangkok (#2), Melbourne (#4), London (#5), and New York City (#3). New Orleans , Chicago and Los Angeles also made the TOP 40. Cape Town scored highly across the 44 different criteria used in the survey, with 82% of Capetonians describing their city as beautiful, and 97% of locals saying it makes them happy. Cape Town has huge challenges too: massive unemployment, poverty, reliance on government support and homelessness. Their young mayor has managed however to spur lots of affordable housing, improved services and infrastructure and has incentivized keeping the city clean by paying people for every bag of garbage collected.... being extremely reliant on tourism for jobs and revenue compels them to keep the city attractive - and safe - for visitors.

 

Did You Know?

DERBY-FLATION? The total purse of tomorrow's Kentucky Derby is around $5 million, more than double what it was 10 years ago.

 

Did You Know?

South American wealth is set to get a boost: MercadoLibre - the "AMAZON" of South America - went public on the Nasdaq in 2007 at $18 a share - it’s now trading at over $2,200 - and is the most valuable company in Latin America, with a market cap of $112 billion.

 

 

 

"A 3% revenue dip at LVMH isn’t about product fatigue or failure. It’s about affluent consumers saying, ‘Not now',"

 

- Chandler Mount, Affluent Consumer Research Company.

 

 

 

Inspiration of the Week:

 

"If you live in the past, you're depressed. If you live in the future, you're anxious. If you live in the present, you're at peace.” Lao Tzu 

 

Inventory + Home Sales

Why the Housing Market is Actually Much Healthier in 2025

 

Logan Mohtashami on the housing market today per His interview on CNBC: The housing market in 2024 and 2025 is significantly healthier than in previous years, with cooling price growth, rising inventory, and stable existing home sales exceeding 4 million monthly. Despite high mortgage rates, both purchase application and pending home sales data show unexpected year-over-year growth, suggesting resilient demand.

Read More
 

Playful Pod

 

How about surfing with these guys?

 

A friendly dolphin pod joined a group of surfers as they caught some waves in California. The dolphins are captured majestically leaping in and out of the water alongside the surfers at Rincon Beach.

Watch Video

Just Listed

523 Emerald Bay

5 Bed | 5 Bath | 4,092 SqFt

$14,000,000

 

Welcome to 523 Emerald Bay—where coastal luxury meets panoramic perfection. Perched to capture uninterrupted views of the Pacific Ocean, Catalina Island, and glowing sunsets that light up the sky all year round, this more than 4000 SF, 5 bedroom, 4.5 bath home offers a front-row seat to Southern California’s most breathtaking coastal scenery. 

 

Inside, discover a stunning blend of contemporary elegance and refined coastal sophistication, all overlooking one of California’s most coveted beaches. The light-filled great room flows seamlessly onto expansive decks—perfect for entertaining or simply soaking in the view. A chef-worthy kitchen, spa-inspired baths, and generously sized bedrooms make everyday living feel like a retreat.

 

Save the Date:

 

Open House May 7th 10:00AM - 1:00PM

Sunset Private Preview  May 15th 4:00PM - 6:30PM 

 
Schedule Your Private Tour

Coming Soon

64 Emerald Bay

4 Bed | 4.5 Bath | 3,588 SqFt

$15,000,000

 

Nestled at the south end of Emerald Bay’s private beach, 64 Emerald Bay presents a rare opportunity to own in one of Laguna Beach’s most coveted locations. Just a stone’s throw from the sand, this 3,588-square-foot home offers dramatic whitewater views and a stunning coastal backdrop, all while maintaining a sense of privacy.

 

Featuring 4 bedrooms, 4.5 baths, and a traditional layout ideal for comfortable living and entertaining, the home is rich in character brimming with potential to personalize or transform into a custom retreat. One of its most enchanting features? The constant, soothing sound of the ocean—a peaceful soundtrack to daily life, day and night.

 
Contact Me For Details
 

Summer Rental

5 beds | 4 baths | 3,410 sqft

209 Emerald Bay, Laguna Beach

Summer Rental

4 beds | 6 baths | 4,064 sqft

27 Emerald Bay, Laguna Beach

 

Flexible Year Round Rental

 

4 beds | 4 baths | 4,150 sqft

806 Emerald Bay, Laguna Beach

 

Flexible Year Round Rental

Available September

 

5 beds | 4.5 baths | 4,398 sqft

822 Emerald Bay, Laguna Beach

 

Summer Rental

4 beds | 6 baths | 5,500 sqft

1010 Emerald Bay, Laguna Beach

 

Short Term Rental

3 beds | 3 baths | 2,135 sqft

153 Emerald Bay, Laguna Beach

 

Short Term Rental

 
 

4 beds | 5.25 baths | 4,200 sqft

809 Emerald Bay, Laguna Beach

 

New Summer Rental Coming Soon

136 Emerald Bay

 

Emerald Bay Market Update

 

We have 13 homes currently on the market ranging from $6,395,000 - $44,995,000 and my 64 Emerald Bay coming soon. We also have several off market opportunities. Call me for details.

 
 
 
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Work With Maura

Maura Short is known for her strong work ethic, broad industry know-how, and passion for architecture, in addition to her extensive network, confidentiality, and moral code. Combined with her wide-ranging local expertise, all of these assets result in favorable outcomes for both buyers and sellers under her care.
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